Recently, the International Industrial Textiles Association released its survey report on the forecast of the development trend of the industrial textiles market in Asia in 2018. The analysis shows that the consumption of industrial textile end products in Asia is playing an increasingly important role in world economic growth, and the countries supporting the rapid development of the Asian region are still China, India, Japan and South Korea.
After summarizing and analyzing the development of industrial end products in Asia, David Stekofi, manager of the market research department of the International Industrial Textiles Association, pointed out that China's industrial textile industry will continue to have advantages in the global market, especially the safety protection products The market will develop rapidly; the market share of Indian industrial textiles has continued to expand in recent years, among which, the growth in demand for disposable medical and sanitary products and the Indian government's strengthening of infrastructure construction to drive the rapid development of geotextiles are important reasons for the rapid growth of the industrial textile industry in India; the problem of the aging population in Japan has driven the local adult incontinence products Although the technology of Japanese companies in this field has matured, industry insiders are still optimistic about the future development of their market; the development of Korean industrial textiles will continue to focus on civilian non-woven products, and personalized products represented by digital printed non-woven coated fabrics have received widespread attention from consumers.
India disposable hygiene products market growth will exceed 18%
Medical and health products are one of the most promising industrial branches in India's non-woven industry. In the past 5 years, the annual growth rate of the Indian nonwovens industry has basically maintained at about 15%. Analysts from the Market Research Department of the International Industrial Textiles Association predict that the Indian disposable hygiene products market is expected to grow by more than 18% in 2018. In the next few years, India is expected to become another global nonwoven production center after China. Indian government analysts also said that by the end of 2018, India's non-woven fabric production will reach 800000 tons, and the output of spunbonded nonwovens will account for about 45% of the total output.
Due to the large population of India, the demand for non-woven materials for medical and health care is very strong, especially the increasing demand for feminine hygiene products and baby diapers. The Indian government has also stepped up efforts to promote the non-woven industry to gradually move towards high-end, and a large number of multinational companies have also set up factories or visits in India.
In terms of feminine hygiene products, the penetration rate of the Indian feminine hygiene products market is expected to grow to 50% by the end of 2018. At present, upper-class women in India are trying to find high-quality sanitary products. However, in poor rural areas, many women have not used sanitary napkins. After the Indian government realized this problem, it actively took measures to promote feminine hygiene products in poor areas. Most women accepted sanitary napkin products quickly. It should be noted that India has little investment in research and development of sanitary napkin products, and 95% of the sanitary napkin market in India is occupied by multinational companies. Among them, fluff pulp core sanitary napkin products occupy most of the market share in India due to their low price.
Baby diapers, according to statistics, India's baby diapers market prospects for about 47 billion pieces. Because the Indian society does not recognize diapers, early toilet training and the cost of cheap baby care in India, many people are worried about the use of diapers. It wasn't until 2014 that high-end hospitals in India began offering diapers to babies. At the same time, the sales of diaper products in retail institutions have also promoted the development of the market. Despite the strong demand in the diaper market, the Indian diaper market is still occupied by multinational companies with a market share of about 92%. After a comprehensive analysis of the sales of baby diapers in India, the relevant agencies pointed out that the proportion of pull-ups reached 36%. In addition, with the establishment of international hospital chains in India, many diaper manufacturers have promoted their own brand products to India. For example, consumers have given high recognition and praise to the ultra-thin elastic waist pull-up pants launched by Japan's Uniga Company, and the market sales are very good.
Sales of adult incontinence products in Japan expected to reach $50 billion
The aging of the population has been plagued by the Japanese government, but it has led to an increase in the demand for local adult incontinence products. Although Japanese companies have matured in this field, the domestic market demand in Japan will not increase significantly, but it benefits from the strong consumption of the Chinese market. Ability, industry insiders are still optimistic about the development of the Japanese adult incontinence market.
Adult incontinence products mainly include adult incontinence pants (pull-up pants), adult diapers, adult diapers and nursing pads. Up to now, Japan is still the country with the highest penetration rate of adult incontinence products in the world, with a penetration rate of more than 80%. The steadily rising market demand has increased the research and development enthusiasm of Japanese companies for adult incontinence products. With good products and user experience, high-end adult incontinence products developed by companies such as Eunice and Kao have not only won the favor of Japanese consumers, but also sold well all over the world. The market research department of the International Industrial Textiles Association predicts that the sales of adult incontinence products in Japan are expected to reach 50 billion US dollars in 2018.
Analysts from the Market Research Department of the International Industrial Textiles Association said that although the market penetration rate of adult incontinence products in Asia is still very low, it has developed rapidly on this basis in recent years, mainly due to the rapid growth of export trade; the substantial growth of China's consumer market; and the overseas investment projects of Japanese adult incontinence products are also quietly heating up, especially the market growth of incontinence products for the elderly is the most obvious.
According to the forecast of American Euromonitor Company, with the change of relevant market demand in China, the sales volume of adult incontinence products in China is expected to increase significantly. Although the characteristics of a large elderly population are the driving force for the growth of the demand for incontinence products, it is generally believed that the necessary condition for the formation of a considerable consumer group of incontinence products is a per capita GDP of US $8000 to US $10000. U.S. Euromonitor company market analysts predict that, on the whole, although China's per capita GDP is still low, but from the long-term perspective of China's adult incontinence products, with the further development of China's economy, the aging of the urban population and the rise of the central region will provide considerable growth opportunities for incontinence products. Although the market penetration rate of adult incontinence products is not high, the growth rate of products entering the market is more than 40%. Unlike baby diapers, middle and low-grade products of adult diapers occupy the mainstream market of adult incontinence products in China, accounting for 85% of sales. High-grade products are basically OEM processed export products.
